Fashion
HAY and STF launch creative open space in Zurich
05 Jun `20
2 min read
HAY and Swiss Textile & Fashion (STF) Institute, have announced the launch of new dynamic space, HAY Lab, in STF’s open space from June 8, 2020. The cooperation between HAY and the STF will allow versatility and aesthetic of HAY’s collection to be demonstrated in a living context, where visitors, clients, and students will be invited to use every product.
HAY and Swiss Textile & Fashion (STF) Institute, have announced the launch of new dynamic space, HAY Lab, in STF`s open space from June 8, 2020. The cooperation between HAY and the STF will allow versatility and aesthetic of HAY`s collection to be demonstrated in a living context, where visitors, clients, and students will be invited to use every product.#
The HAY Lab is conceived as a destination that will generate creativity by attracting design-oriented visitors, while also allowing customers to see and experience HAY products in use. “We are very happy to welcome the Danish design brand, HAY, with its HAY Lab and its Swiss team to our Open Space,” Sonja Amport, director of the Swiss Textile & Fashion Institute, said in a press release.
HAY and Swiss Textile & Fashion (STF) Institute, have announced the launch of new dynamic space, HAY Lab, in STF`s open space from June 8, 2020. The cooperation between HAY and the STF will allow versatility and aesthetic of HAY`s collection to be demonstrated in a living context, where visitors, clients, and students will be invited to use every product.#
The cooperation of an international furniture manufacturer with a textile and fashion school is a novelty in Europe, and it leaves many creative possibilities open and makes us very proud. The novel cooperation HAY x STF gives both partners access to new knowledge, innovative concepts, and new target groups.”
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